The graphic design is an artistic trend that takes the technique and digital tools and makes it available to the human creativity.
What is graphic design?
The graphic design is, currently a very prolific profession. Digital tools have taken you to unusual places, they have expanded your possibilities to the maximum.
Graphic design today cannot be conceived without the tools that technology gives, but in ancient times there was also the dgraphic design and it was fundamentally a craft work. For hundreds of years there has been a need to create graphic arts: promotional posters, catalogs, logos, posters; all this requires to be thought, elaborated and designed by a person skilled in his art.
The graphic design provides the necessary tools so that professionals can make their own graphic creations based on the message they want to convey. Today every business needs an image, every institution needs a logo, every project needs an advertising poster. There is the work of the graphic designer: wherever there is a nascent or existing project to give an image to.
Josetxo Aldunate, Creative Director at iLUNE, tells us about graphic design and why he chose this career for his future.
What does a graphic designer work on?
The graphic designer career field It is very broad and covers all the items that can be conceived. Many times they work in large companies in the graphic design department, creating new advertisements, posters, posters, catalogs or redesigning the corporate image. They also work in advertising agencies, What packaging designers, campaigns marketing, stand design, from product labels, logos, catalogs or brochures. Public, educational institutions and NGOs also have their graphic design department and graphic designers work there generating new propaganda campaigns, making posters, posters and everything necessary to convey the concept and message in question.
Many also work independently, in their own studio.
Graphic design is an exciting profession, full of creative potential and always expanding thanks to the countless Technological tools available.
The form to work
Graphic designers employed by large advertising or design firms generally work regular hours in well-lit and comfortable locations. Designers at smaller design consulting firms or those who are self-employed generally work under contract or work. They often adjust their work hours to suit their clients’ schedules and deadlines. Freelance consultants and designers tend to work longer hours and in smaller environments.
Graphic artists conduct business transactions in their own offices or studios or in clients’ offices. Those who are paid for a certain project work are often under pressure to please clients and find new ones to maintain a steady income. All designers, regardless of how they are compensated or where they work, face frustration when their designs are rejected. Sometimes their work is not as creative as they want and becomes more routine as they work on larger projects.
Graphic designers can work under pressure to get their jobs done. This could mean work nights or weekends to meet production schedules.
Graphic Design Training
A bachelor’s degree is required for most Senior Graphic Design positions, although some entry-level technical positions may only require a technical degree. In addition to training in graphic design, job applicants must possess skills in creativity and communication and problem solving. Graphic designers must also be familiar with and proficient with the latest industry trends, technology, and software.
Bachelor of Fine Arts, Bachelor of Graphic Design, Design degree programs are offered at many colleges, universities, and private design schools.
The curriculum includes art, design principles, virtual design, business graphics production, printing techniques, and website design. In addition to design courses, an arts education or a program that includes courses in art history, writing, psychology, sociology, foreign languages, and cultural studies, marketing, and business are helpful in helping designers work effectively on their work. .
Art and design education is always desirable. This educational foundation can help you throughout the career of a graphic designer.
Degrees and certificates in graphic design are also available from two- and three-year professional schools. These programs generally focus on the technical aspects of graphic design and they include very few arts courses. Graduates of two-year programs typically qualify as graphic designer assistants or for positions requiring technical skills only. People who want to pursue a career in graphic design and who already have a bachelor’s degree in another field, can complete a two- or three-year program in graphic design to learn the technical requirements.
Most of these schools award a degree in graphic design. Many schools do not allow formal entry into a bachelor’s program until the student has successfully completed a year of core art and design courses. Applicants may be required to submit sketches and other examples of their artistic ability.
Employers expect graphic designers and graphic artists to be familiar with design software. Graphic designers must keep continuously updated with the latest software.