Marketing is the area that investigates and satisfies customer needs by developing different market strategies.
The marketing career is related to the career called marketing in Mexico, marketing in Colombia or marketing in Spain and Chile.
Why study marketing?
The marketing, marketing or marketing career focuses on improving the sales of a business or company through different techniques and methods. In addition, marketing covers everything related to the management of the company, be it finances, management, accounting, as well as operations.
Marketing can be defined as the function of intermediary between development, manufacturing and sales. In this way, those who study marketing will be able to work in related areas such as advertising, public relations, media planning, sales strategy and more. It is the job of Marketing Graduates to create, manage and improve brands, for example. Studying marketing has many advantages and it is a career that has a lot of job opportunities in these times.
What is studied in the marketing career? How long is the marketing career?
The skills and techniques that you will learn with a career in marketing can help you later work in areas such as advertising management or commerce. You will acquire the knowledge that can help you in any career related to the business, because you will understand the importance of consumer relations, communication and the various actors involved in it. The career, if it is a Bachelor’s degree, lasts around four or five years, if it is a minor degree, it usually lasts less.
What role does a marketing graduate play? What do you work on?
A marketing degree or bachelor’s degree provides you with the understanding and skills necessary to work in virtually any industry today, especially since marketing is a very significant part of business. All business areas including advertising, public relations and market research need marketing experts. So you can work as a marketing director, product manager, sales manager, advertising manager or public relations among others.
Advantages of studying marketing
One of the biggest reasons people choose the marketing industry is the prestige that comes from working with some of the biggest and most recognizable brands. But one of the best advantages of working in marketing is the countless opportunities to specialize and be able to work in various areas of the discipline. In addition, you can earn a good salary with a career in marketing, there is even the possibility of creating your own business.
Disadvantages of studying marketing
Marketing also has some disadvantages such as high competition when it comes to getting a good job, it can become a stressful job, since it is usually necessary to meet certain deadlines, in addition, it may be necessary to have availability to travel. Finally, it is a job that requires constant updating of knowledge.
Where to study marketing?
In Argentina: Inter-American Open University, 21st Century University, etc.
In Mendoza the Universidad Del Aconcagua, in the Faculty of Social and Administrative Sciences offers the training of Marketing Analyst with a duration of 3 years.
In Mendoza In the Godoy Cruz area, the Champagnat University (UCH) offers a Bachelor’s Degree in Marketing with a duration of 4 years.
In Mendoza In the San Rafael area, the Champagnat University (UCH) offers a Bachelor of Marketing with a duration of 4 years.
In Mendoza the Universidad Del Aconcagua (UDA) in the Faculty of Social and Administrative Sciences offers the Bachelor of Marketing with a duration of 4 years.
In Mendoza The University of Congress (UC) offers the Bachelor of Marketing with a duration of 4 years and the intermediate degree of University Analyst in Marketing with a duration of 3 years.
In Colombia: Libertadores University Foundation, etc.
In Chile: University of Chile, etc.
In Spain: Higher School of International Trade and Marketing, San Pablo CEU University, Vic University, Camilo José Cela University, etc.
In Mexico: Universidad del Valle de México, UNITEC, Marketing and Advertising Institute, etc.